JKTPO: HAUSLA

JKTPO: HAUSLA

It is an initiative of India SME Forum along with the Jammu & Kashmir Trade Promotion Organization (JKTPO) launched on 29th June 2021 for the women entrepreneurs of Jammu and Kashmir to equip them with training and development, financial support and marketing assistance.

Chief Guest - Shri Manoj Sinha, Lieutenant General, Union Territory of Jammu & Kashmir

Objectives
  • Identify women entrepreneurs of J&K and empower them by providing continuous support and build an ecosystem to inspire other local women entrepreneurs.
  • Create a channel for women to explore their potential and increase their business
  • Provide knowledge about promotion policies of the Government to women entrepreneurs, as well as access to Credit and Financial Services.
  • Provide training to overcome challenges related to financial, legal and societal biases
  • Enable access to enterprise education and training with focus on business development and business information.
  • Enable access to women enterprise networks, associations, business premises and market linkages.
Program Outcome
  • 121 women were shortlisted as Batch 1 for 3 months of training and financial assistance.
  • On December 2, 2021, JKTPO organized a one-day comprehensive workshop cum felicitation ceremony ‘HAUSLA-Inspiring her growth’ at Jammu and virtually at Srinagar for catalyzing women entrepreneurship in J&K.
  • This workshop has eventually led to the start of the second stage of HAUSLA program which will include one-to-one mentoring of women entrepreneurs.
  • A HAUSLA credit scheme was also launched specially curated by J&K bank.
  • A MoU was signed between J&K bank and JKTPO for promotion of Women Entrepreneurship in J&K.